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October 16.2025
3 Minutes Read

Why You Can't Miss the 2025 UK SUP & Foil Preview Trade Show

2025 UK SUP & Foil Preview Trade Show logo poster.

Discover the Future of Watersports at the 2025 UK SUP & Foil Preview Trade Show

As stand-up paddleboarding (SUP) and foiling continue to gain momentum across the UK, it's vital for industry stakeholders to stay ahead of the curve. From October 21-23, 2025, a groundbreaking event will take place at the Weymouth & Portland National Sailing Academy, offering a unique opportunity for trade professionals in the watersport sector to connect, collaborate, and innovate.

Why This Event Matters

The inaugural UK SUP & Foil Preview Trade Show aims to set a new standard for industry gatherings. With the rapid evolution of equipment and performance development, these events become essential for retailers, coaches, and schools to stay informed. As equipment shapes and new technology emerge—making planning for the next season more challenging—the need for a central hub where information can flow freely among manufacturers and professionals is more critical than ever.

What to Expect

The first year of the Preview Trade Show promises a wealth of resources:

  • Presence of 11 industry distributors and over 30 leading watersports brands.
  • Indoor product exhibitions complemented by on-water testing opportunities.
  • A chance to meet multiple suppliers efficiently in a single day.
    • The Weymouth & Portland venue is uniquely equipped for back-to-back testing of equipment like paddles, boards, and wings. It offers close access to water, aligning perfectly with the event's focus: “Tomorrow’s Watersports Today.” This is the place where innovation meets practical application.

      Trade-Only Focus for Year One

      Focusing solely on trade professionals in its debut year, attendance is limited to retailers, SUP, wing, and foil schools, hire centers, coaches, instructors, and distributors. This selective approach aims to foster in-depth conversations and partnerships that can elevate the entire industry, setting the stage for broader participation in future years, including a public demo weekend.

      Networking and Knowledge Sharing

      The event not only facilitates connections but also encourages knowledge exchange. With an agenda inspired by successful formats like the AWSI Trade Show in the United States, attendees can expect to gain insights into emerging trends and product innovations. This environment will enable participants to make informed decisions that align with market developments.

      Pre-booking appointments with exhibitors is recommended to maximize this unique opportunity. By planning ahead, attendees can ensure productive meetings, enhancing the overall experience of this insightful trade-focused event.

      Broader Implications for the Watersports Community

      By prioritizing collaboration and communication among the UK's SUP and foiling community, the 2025 Preview Trade Show stands as a launchpad for future growth. Attending this trade show offers a crucial platform for professionals facing rapid changes in market dynamics and consumer preferences. By joining forces, the industry can adapt and thrive even amid challenges.

      So mark your calendars for October 21-23, 2025! Embrace this opportunity to engage with industry leaders, discover groundbreaking products, and share your vision for the future of watersports.

      Act now and extend your influence within the watersports community—whether you're a retailer, coach, or an industry distributor, this trade show is designed for you. Don’t miss out!

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